Apple is rolling out enhanced child safety features in iOS 27, marking a significant step forward in protecting young users on their devices—and the company isn't charging users a dime for it.

Rather than treating child safety as a premium add-on or new revenue stream, Apple is integrating these protections directly into its operating system as a retention tool, recognizing that families who feel confident in their devices' safety features tend to stay loyal to the ecosystem. The update underscores a growing industry shift toward building trust with users by making security a standard feature rather than an upsell. Read the full story →

Today's takeaway: When tech companies prioritize user safety over quick profits, everyone wins.